Research on the innovative development path of Laixi Puppetry from the perspective of"intangible cultural heritage+"
As a provincial intangible cultural heritage project in Qingdao,Laixi Puppetry has developed its heritage advantages,such as local characteristics,continuous innovative puppet-making skills and unique aesthetic experience under the efforts of the fifth generation inheritor Jiang Yutao for many years.However,there are still some challenges,such as the lack of forming IP,imperfect capital operation mode and the scarcity of high-quality dramas.In response to these problems,the relevant subjects of Laixi Puppetry need to examine Laixi Puppetry in a non-inherited framework,actively explore paths to integrate and interact with the performing arts industry,film and television industry,cultural tourism industry,education industry,cultural and creative industries and museum industry,etc.,and create a new model of integrated development of whole industry of"Laixi Puppetry+"with the mature IP of Laixi Puppetry as the core.It is suggested to build a new industrial system that aligns with the new quality productive forces,so as to realize the effective protection and high-quality development of Laixi Puppetry.
Laixi Puppetryintangible cultural heritageIP creationinnovative developmentJiang Yutao
NETL
NSTL
万方数据
