微时代党的创新理论高校传播问题研究
Research on the Dissemination of the Party's Innovative Theories in Colleges and Universities in the Micro-Era
章冲 1徐靖添2
作者信息
- 1. 浙江工业大学公共管理学院,浙江 杭州 310014
- 2. 浙江工业大学马克思主义学院,浙江 杭州 310014
- 折叠
摘要
推动党的创新理论的传播和普及是党的思想建设的重要内容.如何让高校大学生从党的创新理论中获取思想资源、精神动力和奋进力量,是高校思想政治教育的需要解决的一大问题.微媒体时代,党的创新理论在高校的传播存在传播内容的话语形式僵硬呆板、传播的方式过于单一以及传播平台与"微媒体"联动不足等问题.秉持党的创新理论传播的指导思想和基本原则,针对当代大学生思想开放、学习方式多样、网络社交泛化等特点,在党的创新理论传播的过程中,可以"微表达"来构建党的创新理论传播话语体系,打造"微阵地"来拓宽党的创新理论传播路径;用微力量来实现党的创新理论的联动传播.
Abstract
Promoting the dissemination and popularization of the Party's innovative theories is an essential aspect of the Party's ideological development.Enabling college students to draw intellectual resources,spiritual motivation,and progressive strength from the Party's innovative theories is a significant challenge that needs to be addressed in college ideological and political education.In the era of micro-media,the dissemination of the Party's innovative theories in colleges and universities faces issues such as rigid and in-flexible discourse in the content,overly simplistic dissemination methods,and insufficient linkage between communication platforms and"micro-media".Adhering to the guiding ideology and basic principles of disseminating the Party's innovative theories,and con-sidering the characteristics of contemporary college students,such as open-mindedness,diverse learning styles,and widespread online social networking,this article proposes:In the process of disseminating the Party's innovative theories,micro-expressions can be used to construct a discourse system for disseminating the Party's innovative theories;micro-positions can be created to broaden the dissem-ination channels of the Party's innovative theories;and micro-forces can be widely employed to achieve the linked dissemination of the Party's innovative theories.
关键词
党的创新理论/微时代/高校/传播Key words
innovation theory of CPC/micro-era/colleges and universities/propagate引用本文复制引用
出版年
2024
NETL
NSTL
万方数据