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新时代中国电影跨文化影像叙事路径

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作为文化产品的电影承载着权力话语逻辑,西方电影所呈现的中国想象,或是作为区分自身差异的存在,或是符合西方趣味的想象,而中国电影长期不在场又强化了西方话语.纵观全球电影市场,好莱坞电影依旧占有主导地位,中国电影国际传播面临诸多问题,在审美价值上如何兼具独特性和公共性成为重要挑战.新时代中国电影跨文化影像叙事路径可以从三个层面入手:中华传统文化的守正和创新;在拆解中重塑中国美学;在多元主体中寻求情感共通性.
The Cross Cultural Image Narrative Path of Chinese Films in the New Era
As a cultural product,films carry the logic of power discourse,and the Chinese imagination presented by Western films either serves as a means to differentiate themselves or to conform to Western tastes.China's long-term absence has reinforced Western discourse.Looking at the global film market,Hollywood films still dominate,and Chinese films face many problems in international dis-semination.How to combine uniqueness and publicity in aesthetic value has become an important challenge.In the new era,the cross-cultural image narrative path of Chinese films can be started from three levels:the preservation and innovation of traditional Chinese culture;the reshaping of Chinese aesthetics in dismantling;and the pursuit of emotional commonality among diverse subjects.

Chinese filminternational communicationimage narrativecommunication discourse

褚晓萌

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安徽大学 文学院,安徽 合肥 230039

中国电影 国际传播 影像叙事 传播话语

2024

齐齐哈尔大学学报(哲学社会科学版)
齐齐哈尔大学

齐齐哈尔大学学报(哲学社会科学版)

CHSSCD
影响因子:0.237
ISSN:1008-2638
年,卷(期):2024.(8)