The Chinese classical literature Dream of the Red Mansions portrays vivid female group images in the Grand View Gar-den.The IP cultural and creative product design should integrate modern design concepts and techniques,delve deeply into the charac-ter traits and their cultural connotations,highlight traditional charm and contemporary characteristics,and carry out in-depth deriva-tions.This will enable these IP images to be widely applied in various fields such as cultural and creative products,digital media,cultur-al tourism,etc.Furthermore,it can stimulate public interest in traditional culture and promote the in-depth dissemination and sustain-able inheritance of China's outstanding traditional culture.
Dream of the Red MansionsTwelve Golden HairpinsIP designcultural and creative products
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