Transformation Design of Cultural and Creative Products Based on"Interconnected Thinking+All-Media Integration"
Cultural and creative products are products with culture and creativity as the core,which transform culture and art into creative content by means of modern technology.With the advent of the era of integrated media,it is imperative to establish a new idea of all-round and whole-process design and development that matches users,products and environment,and promote the comprehensive transformation of cultural and creative products."Interconnected thinking+all-media integration"has become an effective path for cultural and creative product design.Firstly,it analyzes the characteristics of"interconnected thinking+all-media integration"cultur-al and creative products with multiple design and development,enhanced product identity and rising consumption heat.Secondly,the diagram shows the design ideas of cultural and creative products based on"interconnected thinking+all-media integration".Finally,based on the questionnaire survey and data conclusions of cultural and creative product development,it is believed that the comprehen-sive design of cultural and creative products should pay attention to experience and meet the practical and beautiful needs,and market-ing promotion of cultural and creative products should strengthen the cultural connotation,establish your brand mindset,and establish audience feedback.
interconnected thinkingall-media Integrationcultural and creative productstransformed design
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