Information disclosure is an important way for enterprises to obtain media coverage in the digital age.Based on the panel data of China's listed companies from 2017 to 2021,this paper empirically examines the impact of information disclosure of digital transformation on media reports.The research shows that the higher the level of disclosure of digital transformation information,the easier it is to obtain more media reports,that is,the more significant the media effect is.However,this positive effect will not be significantly influenced by the institutional environment in the region where the enterprise is located,and the market environment of the enterprise will strengthen this positive effect.In the future,enterprises should further accelerate their digital transformation to attract more news media attention and send positive signals to the market.The government should also promote the simultaneous reform of the institutional environment and the market environment,and work together with top-level design and mechanism construction to enable enterprises to play a more significant role in developing new quality productive forces.
digital economydigital transformationdigital technologymedia coverageinformation disclosure
万方数据
