This study focuses on a typical night tourism destination,employing a rooted approach to analyze the cultural integration within night tourism.The results show that:1)The process of cultural integration in night tourism comprises scene creation,host-guest interaction,and embodied experiences,but is constrained by"cultural attributes",ultimately leading to the formation of memory associations and cultural internaliza-tion;2)"Person-Memories-Scenescapes"are the three core elements that promote the deep integration of cul-ture into night tourism;3)The study identifies"Disembedded","Embedded",and"Integration"as the three states of cultural integration into night tourism,emphasizing that the quality of interaction between host and guest serves as the"yardstick"for evaluating the degree of integration;4)The ultimate objective is cultural internalization,aiming to achieve"emotional resonance",which enhances the depth and breadth of the tour-ist experience,providing a meaningful takeaway after the hustle and bustle of the visit.The study constructs a PMS theoretical model of integrating culture into night tourism,and proposes policy recommendations for the in-depth integration of culture and night tourism to empower the night economy.
关键词
文旅融合/夜间旅游/内在机理/人—忆—场
Key words
cultural and tourism integration/night tourism/intrinsic mechanism/person memories scenes-capes
万方数据