The path,Problems and Improvement of Social Forces Supporting Campus Football Under the Free Value-added Mode
Free value-added means that businesses attract users with free products or services,accumulate popularity,and then launch charged products or services to convert some free users into paying users,so as to achieve lasting profiits.Using the research methods of field investigation and interview,this paper studies the practical path,main problems and improvement path of social forces supporting campus football under the free value-added mode.The results show that the practice path of social forces supporting campus football under the free value-added mode is that the club provides students with football classroom teaching,school team training,school competition and other services for free,establishes contact with students,then launches paid extracurricular football training,and mobilizes students to participate in training,so as to earn reasonable profits to maintain self survival and sustainable business development;The problems existing in the practice of individual clubs are that the goal of campus football deviates and alienates,affects educational fairness,interferes with students'extracurricular activities,and operates in violation of regulations.Put forward the improvement path:strengthen publicity and education,strengthen supervision,change the operation idea of the club,and reasonably develop and utilize the site.
万方数据
维普
