时代汽车2024,Issue(22) :59-61.

"双高建设"背景下高职汽车营销与服务专业校企合作模式改革探究

Exploration on the Reform of School-enterprise Cooperation Mode of Higher Vocational Automobile Marketing and Service under the Background of"Double-high Construction"

马波
时代汽车2024,Issue(22) :59-61.

"双高建设"背景下高职汽车营销与服务专业校企合作模式改革探究

Exploration on the Reform of School-enterprise Cooperation Mode of Higher Vocational Automobile Marketing and Service under the Background of"Double-high Construction"

马波1
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作者信息

  • 1. 甘肃机电职业技术学院 甘肃 天水 741001
  • 折叠

摘要

在"双高建设"背景下,国家对高水平高职学校和专业建设中的校企合作模式提出了新要求.要让汽车营销与服务专业的发展跟上新时代的市场需求,就要改变原有的校企合作模式,按照"双高"建设的要求,从合作深度、长期规划和互利互惠的管理机制等方面着手实施.

Abstract

Under the background of"double-high construction",the state has put forward new requirements for the school-enterprise cooperation model in the construction of high-level vocational schools and majors.In order to keep up with the market demand of the new era,it is necessary to change the original school-enterprise cooperation model,and implement it in accordance with the requirements of the"double high"construction,from the aspects of cooperation depth,long-term planning and mutually beneficial management mechanism.

关键词

双高建设/校企合作/模式改革

Key words

Double-high Construction/School-enterprise Cooperation/Model Reform

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出版年

2024
时代汽车
时代汽车

时代汽车

影响因子:0.014
ISSN:1672-9668
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