首页|"媒介自延伸":人机交互中知识权力话语模式变迁及潜在风险

"媒介自延伸":人机交互中知识权力话语模式变迁及潜在风险

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以ChatGPT4.0为代表的生成式人工智能技术,不仅打破千百年来人类的话语主体地位,更冲出以人为本的"媒介即延伸"发展轴线,转向以媒介自我能力延伸的"媒介自延伸"之轨,人类知识权力话语模式的主体、特征以及权力关系受到巨大冲击.在梳理人类历史进程中不同媒介时代权力话语模式变迁基础上,采用扎根理论研究方法,对当下生成式人工智能引发的人机交互权力话语模式与特征进行分析,发现算法规制下的智能话语或将人类话语引入范式化与平庸化,造成机器知识内容权力宣示、庸语驱逐俗语以及情感话语蛊惑方面的潜在风险,需从个体"算法启蒙"及社会规制层面采取必要举措并进行反思.
From"Media is the Extension"to"Media Self-extension":Transformation and Potential Risks of Knowledge Power Discourse Patterns in Human-AI Interaction
The emergence of Generative Artificial Intelligence technology,represented by ChatGPT4.0,not only challenges the dominance of human discourse for thousands of years,but also shifts away from the axis of people-oriented technological development as"Media is the extension"to the evolution trajectory of"Media Self-extension".Thus,the subjectivity,characteristics,and power relations of knowledge-power discourse model are greatly challenged.On the basis of sorting out the changes in power discourse patterns in different media eras in human history,the present study,adopting the grounded theory research method,analyzes the power discourse patterns and characteristics of human-AI interaction caused by the current artificial intelligence generated content(AIGC).It is found that intelligent language under algorithmic regulation will probably introduce human discourse into mechanization and mediocrity,and the human power discourse patterns will face challenges such as knowledge power declaration of AI,mediocrity driving away colloquialism,and emotional cognition risks.Therefore,it is necessary to take measures and maintain reflection from the perspective of individual"Algorithmic Enlightenment"and social regulations.

human-AI interactionChatGPT4.0"Media Self-extension"knowledge power discoursepotential risks

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广州大学新闻与传播学院,广东广州,510006

人机交互 ChatGPT4.0 "媒介自延伸" 知识权力话语 潜在风险

国家社会科学基金重大项目国家社会科学基金一般项目

21&ZD31622BXW050

2024

山东师范大学学报(社会科学版)
山东师范大学

山东师范大学学报(社会科学版)

CSSCICHSSCD北大核心
影响因子:0.59
ISSN:1001-5973
年,卷(期):2024.69(1)
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