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县级融媒体参与乡村治理的服务创新四维度链路

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县级融媒体是媒介化治理的重要媒介,也是助力乡村振兴战略、推动乡村治理现代化转型的重要主体.县级融媒体具有超媒体平台的属性,是连接多元治理主体、聚合多种治理要素的连接性平台,其参与乡村治理的基本逻辑是服务型参与.县级融媒体可基于"服务创新四维度模型"构建其参与乡村治理的服务创新四维度链路,其中,新服务概念是"超媒体概念",新顾客界面是"可及性界面",新服务传递系统是"嵌入式治理系统",技术选择是"多元主体协同式数字技术架构".基于该链路,县级融媒体可以打造乡村信息服务、政务服务、商务服务、公共文化服务、生活服务的服务闭环系统,助推乡村治理体系的建设、乡村治理现代化能力的提升,构建乡村媒介化治理的中国式现代化发展路径.
Four Dimensions of Services Innovation:County-Level Converged Media in Rural Governance
County-level converged media is pivotal in media-based governance,serving as a crucial agent in advancing rural revitalization strategies and facilitating the modernization transition in rural governance.With the attributes of a hypermedia platform,it acts as a connective platform that links multiple governance entities and aggregates multiple governance elements.The basic logic of county-level converged media in rural governance involves service-oriented participation,and this participation is structured around"The Four Dimensions of Services Innovation".Within this framework,the new service concept is described as the"hypermedia concept",the new client interface as the"accessibility interface",the new service delivery system as the"embedded governance system",and the technological options as a"multi-agent collaborative digital technology architecture".Based on this link,county-level converged media can develop a closed-loop service system encompassing rural information services,government services,business services,public cultural services,and life services.This approach helps in promoting the construction of rural governance systems,improving the modernization capacity of rural governance,and establishing a Chinese-style modernization development path of rural media governance.

rural governancecounty-level converged mediaservices innovationmedia-based governancefour dimensions of innovation

何志武、潘德音

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华中科技大学新闻与信息传播学院,湖北武汉,430074

乡村治理 县级融媒体 服务创新 媒介化治理 创新四维度

2024

山东师范大学学报(社会科学版)
山东师范大学

山东师范大学学报(社会科学版)

CSSCICHSSCD北大核心
影响因子:0.59
ISSN:1001-5973
年,卷(期):2024.69(6)