山东体育科技2025,Vol.47Issue(4) :34-39.

数字时代中国武术文化国际传播的价值取向、困境与路径选择

Value Orientation,Dilemma and Path Choice of the International Communication of Chinese Martial Arts Culture in the Digital Age

王恒久 俞鹏飞
山东体育科技2025,Vol.47Issue(4) :34-39.

数字时代中国武术文化国际传播的价值取向、困境与路径选择

Value Orientation,Dilemma and Path Choice of the International Communication of Chinese Martial Arts Culture in the Digital Age

王恒久 1俞鹏飞1
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作者信息

  • 1. 安徽师范大学 体育学院,安徽 芜湖 241002
  • 折叠

摘要

该文运用文献资料法等探究数字时代中国武术文化国际传播的价值取向、困境与路径.研究认为数字时代中国武术文化国际传播的价值取向为:数字赋能拓宽中国武术文化传播渠道;数字赋权,增强中国武术文化话语权;数字协同,提升中国武术文化内容质量.中国武术文化国际传播的困境包括:信息孤岛,误读中国武术文化内涵;娱乐至死,中国武术文化传播内容失真;人才缺失,中国武术文化难以实现数字化转型.研究建议:符号蓄力,数字打造武术文化矩阵;具身释放,数字创新武术传播方式;培养人才,构建武术话语体系.

Abstract

This paper uses the literature review method to explore the value orientation,dilemma and path of the international dissemination of Chinese martial arts culture in the digital age.The research concludes that the value orientation of the international communication of Chinese martial arts culture in the digital era is to broaden the communication channels of Chinese martial arts culture with digital means,digital empowerment to enhance the discourse power of Chinese martial arts culture,and digital collaboration to improve the quality of Chinese martial arts cultural content.Dilemma:Information islands,misreading the connotation of Chinese martial arts culture;distortion of the content of Chinese martial arts culture;lack of talents,and difficulty in digital transformation of Chinese martial arts culture.Path:Symbolic accumulation,digital creation of Chinese martial arts cultural matrix;digital innovation of martial arts communication methods;construction of martial arts discourse system with cultivation of talents.

关键词

数字时代/武术文化/国际传播/数字赋能/话语权

Key words

digital age/martial arts culture/international communication/digital empowerment/discourse power

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出版年

2025
山东体育科技
山东体育科学学会,山东省体育科学研究中心

山东体育科技

影响因子:0.561
ISSN:1009-9840
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