The digital economy enhances the innovation performance of enterprises and enables the high-quality development of sports manufacturing industry,and promotes China's transformation from"manufacturing power"to"intelligent manufacturing power".Based on the data of China's provincial digital economy from 2011 to 2021 and the data of Shanghai and Shenzhen A-share sporting goods manufacturing listed enterprises,this paper explores the micro-impact of digital economy on enterprise innovation performance and its mechanism.The influence results show that:digital economy can significantly improve the innovation performance of sporting goods manufacturing enterprises,and this conclusion is still valid after a series of robustness tests.The results of mechanism of action show that digital economy can improve the innovation performance of sporting goods manufacturing enterprises through human capital optimization and business model innovation.Heterogeneity analysis shows that digital economy has a positive and significant impact on the innovation performance of capital-intensive enterprises,technology-intensive enterprises and labor-intensive enterprises,and the impact effect presents a descending gradient layout.According to the above results,the following suggestions are put forward:the development thinking of digital economy should be strengthened and the integration of digital economy and sporting goods manufacturing enterprises be promoted;enterprises should increase the cultivation and introduction of highly skilled human capital,and strengthen the training and improvement of employees'digital skills;enterprises should attach importance to business model innovation to provide assistance for the realization of long-term innovation mechanism;based on the characteristics of different enterprises' own factors,"appropriate for enterprises"to promote the digital economy's promotion strategy for their innovation and development.
关键词
数字经济/体育用品制造企业/创新绩效/人力资本/商业模式创新
Key words
digital economy/sports goods manufacturing enterprises/innovation performance/human capital/innovation of business model
维普
万方数据