By using literature and logical analysis,this study explores the internal logic,realistic dilemma and practical approach of the transformation and upgrading of sports tourism industry enabled by digital economy,in order to provide reference for the high-quality development of China's sports tourism industry.The study found that the internal logic of digital economy enabling the transformation and upgrading of sports tourism industry includes promoting the efficiency of sports tourism industry,promoting the upgrading of sports tourism industry structure,promoting the innovation of sports tourism business model,and promoting the improvement of sports tourism industry governance efficiency.Moreover,China's sports tourism industry has some realistic difficulties such as imperfect digital economic development policies,unbalanced regional digital economic development,incomplete development of digital integration,insufficient driving of business model innovation,and shortage of complex digital talents.Based on this,the practical approach is put forward:promote the top-level design of digital transformation and boost the precision of digital policies;strengthen the construction of new infrastructure and consolidate the foundation of digital transformation of sports tourism industry;accelerate the pace of digital integration and development,and promote the optimization and upgrading of sports tourism industry structure;promote business model innovation,improve sports tourism industry supply and demand adaptation to achieve value co-creation;strengthen the talent training of"digital+sports tourism"and build a solid digital talent base for the sports tourism industry.
关键词
数字经济/体育旅游产业/转型升级/高质量发展/内在逻辑/实践进路
Key words
digital economy/sports tourism industry/transformation and upgrading/high-quality development/internal logic/practical approach
维普
万方数据