An Exploration on the Innovation Path on Red Culture Education of Colleges and Universities in Omnimedia Age
In omnimedia age,the"Four Integrated Media"characteristics of"whole process,holography,full staff and full effect"not only break the thinking pattern of ideological and political education in higher education institutions,but also bring opportunities and challenges to the development of red culture education for university students.Colleges and universities should follow the law of information dissemination under the all media environment from the aspects of building an integrated education system,forming a three-dimensional communication pattern,building a full-staff education team and focusing on the"three classes"of regular education.We can optimize the new ecology and improve the effectiveness in higher education institutions by continuously improving the innovation,communication,affinity and influence of the red culture education.