上海交通大学学报(哲学社会科学版)2024,Vol.32Issue(4) :93-105.DOI:10.13806/j.cnki.issn1008-7095.2024.04.007

落叶归根:银发浪潮下农民终老观之传播学要素的实证研究

Fallen Leaves Returning to Roots:An Empirical Study of Communication Factors of Peasants'Perspective on Aging and Dying under the Grey Hair Wave

牟怡
上海交通大学学报(哲学社会科学版)2024,Vol.32Issue(4) :93-105.DOI:10.13806/j.cnki.issn1008-7095.2024.04.007

落叶归根:银发浪潮下农民终老观之传播学要素的实证研究

Fallen Leaves Returning to Roots:An Empirical Study of Communication Factors of Peasants'Perspective on Aging and Dying under the Grey Hair Wave

牟怡1
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作者信息

  • 1. 上海交通大学媒体与传播学院(上海200240)
  • 折叠

摘要

我国乡村振兴中面临着挡不住的银发浪潮,而老人的终老观从部分区域来看与诸多传播要素相连:作为代际传播重要形式之一的数字反哺频率与农村女性老人的传统终老观呈正相关,在理论上证实了符号互动理论在数字反哺方面适用于我国农村女性的老人传播;而老人的生存环境风险感知对传统媒体使用频率与传统终老观、数字反哺与传统终老观之间关系起着负向调节作用,这验证了生态系统理论微观系统适用于我国部分农村的老人传播.这一发现基于调查样本的某一区域,属于我国老人终老观传播亚文化群体理论主张的一部分.

Abstract

In the process of rural revitalization,China is facing an irresistible challenge of aging population.The perspective on aging among the elderly in some regions is connected to various communication factors.As one of the important forms of intergenerational communication,the frequency of digital reciprocity is positively related to the traditional perspective on aging among the female elderly in rural areas,which theoretically confirms that the symbolic interaction theory applies to the communication of the female elderly in rural areas in China in terms of digital reciprocity,while the risk perception of the living environment has negative moderating effects on the relationship between the frequency of traditional media use and the traditional perspective on aging and dying,and the relationship between digital reciprocity and the traditional perspective on aging and dying,which verifies that the microsystem theory of the ecosystem theory applies to the communication of the elderly in some rural areas in China.As this discovery is based on the sample of a certain area,the findings could shed some light on the theoretical proposition of subcultural group theory for the communication of the perspective on aging among the elderly in China.

关键词

老人传播/农村老人/数字反哺/传统终老观/媒体使用

Key words

elderly communication/rural elderly/digital reciprocity/traditional perspective on aging and dying/media use

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出版年

2024
上海交通大学学报(哲学社会科学版)
上海交通大学

上海交通大学学报(哲学社会科学版)

CSSCICHSSCD北大核心
影响因子:0.94
ISSN:1008-7095
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