With the increasing demand for health tourism,green food,as the core element of rural health tourism,has played an important role in meeting the health needs of tourists and enhancing the attractiveness of rural tourism.This article explores the definition and classification of green food,analyzes its importance and existing problems in rural health tourism,and proposes strategic suggestions for building a full process traceability system for rural green food,creating a customized agricultural product supply chain based on health needs,and establishing a collaborative brand marketing system between green food and rural tourism.
关键词
绿色食品/乡村康养旅游/全流程追溯/定制化供应链
Key words
green food/rural health tourism/whole process traceability/customized supply chain