The Development Status of Time-Honored Brands in Food Industry and High-Quality Development Countermeasures——Taking the Time-Honored Brand of Linyi Food Industry as an Example
The time-honored brand of food industry is a brand with a long history,which carries China's excellent traditional culture,and it is of great practical significance to promote its high-quality development.However,in today's information age,it is becoming more and more difficult for time-honored brands in China's food industry to survive.Most of the time-honored brands in food industry have the problems of insufficient innovation and backward publicity methods.Taking Linyi as an example,this paper puts forward corresponding high-quality development countermeasures on the basis of in-depth understanding of the historical background and development status of time-honored brands in Linyi's food industry.It aims to provide valuable reference and suggestions for relevant enterprises and government departments to promote the healthy and sustainable development of China's food industry.
time-honored brand in food industrydevelopment statushigh-quality developmentkey factorscountermeasures
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