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过度包装治理政策下食品包装适度设计原则

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文章阐述了在过度包装治理大环境下,政策升级给食品包装设计提出了新的挑战也带来了新的机遇,通过分析适度包装且市场表现较佳的食品包装设计案例,指出可持续性设计、"零包装"设计、"诚实的"包装设计、无标签设计、传统包装设计等设计原则,是食品包装行业变挑战为机遇,实现绿色转型升级的有效路径.
The principle of moderate design of food packaging under the policy of overpackaging governance
The paper explains that,policy upgrades have brought new challenges and opportunities to food packaging design in the context of excessive packaging governance.By analyzing cases of food packaging design with moderate packaging and good market performance,it points out design principles such as sustainable design,"zero packaging"design,"honest"packaging design,unlabeled design,and traditional packaging design,It is an effective path for the food packaging industry to transform challenges into opportunities and achieve green transformation and upgrading.

overpackagingfood packagingmoderate packagingdesign principles

孙玲

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郑州美术学院,河南 郑州 450000

过度包装 可持续性设计 适度包装 无标签设计

2024

食品与机械
长沙理工大学

食品与机械

CSTPCD北大核心
影响因子:0.89
ISSN:1003-5788
年,卷(期):2024.40(8)