The Reasons,Realistic Representation and Governance Path for the Rise of Digital Fetishism
The rise of digital fetishism is rooted in the transformation of the capitalist mode of production and the development of digital technology,and it is an extension of commodity fetishism,money fetishism and capital fetishism in the digital age.Among them,the data monopoly,the dominance of the platform economy and the capitalization process of digital technology application have gradually promoted the public's blind trust in digital things.This phenomenon has also led to the gradual penetration of digital fetishism into daily life,leading to people's blind dependence on data,the superficialization of social relations,and the gradual weakening of critical thinking and privacy awareness,thus producing an ideological infiltration effect.Although the digital economy has become one of the driving forces of China's economic development,its negative impact in the ideological field should also attract our attention.Only by reasonably guiding the application of digital technology,improving laws and regulations related to the digital economy,strengthening digital governance,and promoting the construction of digital culture,so as to establish a fair and transparent digital environment,can we achieve the inclusive sharing of digital dividends in regulation and development.