The SWOT analysis method is used to comprehensively analyze the advantages,disadvantages,threats and opportuni-ties of the development of traditional Chinese medicine culture tourism in Shanxi Province.The corresponding strategies and sugges-tions are put forward for the development of traditional Chinese medicine culture tourism in Shanxi Province from the following three aspects:deepening the development of traditional Chinese medicine culture tourism resources,expanding the publicity channels of tra-ditional Chinese medicine culture tourism,and strengthening the construction of talents of traditional Chinese medicine culture.
关键词
SWOT分析法/山西省/中医药文化旅游
Key words
SWOT analysis method/Shanxi Province/Chinese medicine cultural tourism
维普
万方数据