The Strategic Choice of the Development of Ice and Snow Sports Competition Performance Industry Enabled by the Integration of Sports and Education:Based on the Development Experience of Liaoning Province
During the preparation and holding of the Beijing Olympic Winter Games,the integration of sports and education has driven the rapid popularization and promotion of ice and snow sports,and built a good founda-tion for the development of ice and snow sports competition performance industry.How to continuously produce the policy"dividend"of the integration of sports and education,enable the development of ice and snow sports competition performance industry,and promote the development of ice and snow sports to achieve higher quality have become an issue in the era.Based on AHP-SWOT analysis and other methods,this paper analyzes the strengths,weaknesses,opportunities and threats of the ice and snow sports competition performance industry with the integration of sports and education,explores the strategic choice of the ice and snow sports competition per-formance industry with the integration of sports and education,and then proposes the optimization path for the de-velopment of the ice and snow sports competition performance industry with the integration of sports and educa-tion.
ice and snow sportsice and snow sports competition performance industryintegration of sports and educationstrategic choice
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