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社会信任、风险感知与农户施药行为研究

Research on social trust,risk perception and farm households'pesticide use behavior

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基于辽宁省434份蔬菜种植户微观调研数据,运用结构方程模型,将社会信任变量、风险感知变量和施药行为变量进行因子分析,通过中介效应检验和调节效应检验的方法,验证社会信任与风险感知影响农户施药行为的作用关系.研究结果表明,通过不同的作用路径和作用强度,社会信任对施药行为存在直接影响,且其通过风险感知中介变量间接影响施药行为,但是培训经历对这一作用关系的调节作用并不显著.基于研究结果,从加强农药行业信用体系建设、提高菜农风险预判程度和搭建有效信息平台等方面,提出完善农药生产经营主体信用档案,试行食用农产品合格证制度,利用新媒体加强信息交流与技术培训等提高农户社会信任的针对性措施.
Based on the micro-survey data of 434 vegetable growers in Liaoning province,the structural equation model is used to factor the variables of social trust,risk perception,and pesticide use behavior.The relationship between social trust and risk perception on farm households'pesticide use behavior was verified by mediating test and moderating test.The results shows that social trust has a direct effect on pesticide use behavior through different action paths and effects,and an indirect effect on pesticide use behavior through risk perception mediating variables,but the moderating effect of training experience on this effect relationship is not significant.Based on the results of the study,targeted measures to improve farm households'social trust have been proposed in terms of strengthening the credit system of the pesticide industry,improving the degree of risk prediction for vegetable peasant households,and building an effective information platform,including improving the credit file of pesticide production and management entities,piloting the certificate of conformity system for edible agricultural products,and utilizing the new media to strengthen the social trust of peasant households by strengthening the exchange of information and technical training,among other things.

farm householdpesticide use behaviorsocial trustrisk perceptionbehavioral research

齐琦

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中共辽宁省委党校决策咨询部,辽宁沈阳 110004

农户 施药行为 社会信任 风险感知 行为研究

2024

沈阳工业大学学报(社会科学版)
沈阳工业大学

沈阳工业大学学报(社会科学版)

CHSSCD
影响因子:0.862
ISSN:1674-0823
年,卷(期):2024.17(6)