Entropy Weight-TOPSIS Model-Based Green Development Evaluation Research of Real Estate Enterprise:Taking HR Real Estate Company as an Example
The environmental problems caused by China's sustained and rapid economic growth over the years make domestic real estate enterprises face unprecedented opportunities for green development.HR Real Estate company,which pursues green development,is selected as the research object.22 indicators are selected from seven aspects:green benefit,green technology,green construction,green procurement,green energy,green management and green marketing.Entropy weight method is combined with TOPSIS model to form entropy-TOPSIS model.Therefore,the evaluation system of green development of real estate enterprises is constructed.The results show that the overall green development level of HR real estate companies is on the rise from 2016 to 2021;there are obvious differences in the level of green development in different aspects,and the green development focuses on green construction,green technology,green management and green energy.
real estate enterprisesgreen developmententropy weight methodTOPSIS model