In recent years,the transformation and replacement of intelligent media technology have posed severe challenges to the prevention and control of network ideological risks in colleges and university.Specifically,the covert infiltration of Western erroneous ideas has impacted the authoritative position of mainstream ideology;the combination of information technologies such as"Information Cocoons"and"Echochamber Effect"has weakened the influence of mainstream ideology;the negative social public opinion fermented and disseminated by intelligent media has affected the discourse power of online ideology;the shortcomings of management methods have weakened the efforts and effectiveness of online ideological work.Therefore,it is proposed to firmly grasp leadership power by strengthening the ideological guidance of network ideology,to enhance the dissemination,influence,and credibility of mainstream ideological and public opinion by breaking down the barriers imposed by network ideological technology,to timely resolve negative public opinion risks by improving the regulatory response capacity of online ideology,and to continuously enhance the ability and response level to prevent and control online ideological risks by improving the relevant system and mechanism of online ideological work and building a collaborative prevention and control"community".
关键词
智媒时代/高校/网络意识形态/风险防控
Key words
the era of intelligent media/colleges and universities/network ideology/risk prevention and control