宿州学院学报2024,Vol.39Issue(11) :32-35,74.DOI:10.3969/j.issn.1673-2006.2024.11.007

乡村文化振兴视域下音乐艺术传播的意义与路径研究

Research on the Significance and Path of Music Art Communication from the Perspective of Rural Culture Revitalization

周全 周思宇
宿州学院学报2024,Vol.39Issue(11) :32-35,74.DOI:10.3969/j.issn.1673-2006.2024.11.007

乡村文化振兴视域下音乐艺术传播的意义与路径研究

Research on the Significance and Path of Music Art Communication from the Perspective of Rural Culture Revitalization

周全 1周思宇2
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作者信息

  • 1. 合肥大学马克思主义学院,安徽 合肥,230061
  • 2. 南昌大学艺术学院,江西 南昌,330036
  • 折叠

摘要

音乐艺术不仅是艺术表达的形式,更是文化传承与创新的载体,在乡村文化振兴中起着重要的作用.通过分析音乐艺术传播与乡村文化振兴的内在关联,阐释乡村文化振兴视域下音乐艺术传播的意义,即音乐艺术传播通过内容供给、空间载体和输出途径等方面赋能乡村文化振兴.与此同时,在乡村文化振兴视域下,音乐艺术呈现新的传播方向.基于此,提出音乐艺术传播助力乡村文化振兴的实现路径:以数字化为载体,创新乡村文化内容表达形式;以文创设计为桥梁,助力乡村文化创新传播与市场拓展;以文旅融合为基调,赋能乡村全面发展振兴.

Abstract

Music art is not only a form of artistic expression,but also a carrier of cultural heritage and innovation,which plays an important role in the revitalization of rural culture.By analyzing the internal relationship between music art communication and rural cultural revitalization,this paper clarifies the significance of music art communi-cation in the perspective of rural cultural revitalization,that is,it empowers the revitalization of rural culture in terms of content supply,spatial carrier and output channel.At the same time,in the context of rural cultural revitalization,music art presents a new communication direction.Based on this,the paper puts forward the realization path for the dissemination of music art to promote the revitalization of rural culture:using digitalization as a carrier,innovating the expression forms of rural cultural content;using cultural and creative design as a bridge to assist in the innova-tive dissemination and market expansion of rural culture;based on the integration of culture and tourism,empowe-ring the comprehensive development and revitalization of rural areas.

关键词

乡村文化振兴/音乐艺术传播/文旅融合

Key words

Rural cultural revitalization/Music art dissemination/Integration of culture and tourism

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出版年

2024
宿州学院学报
宿州学院

宿州学院学报

影响因子:0.322
ISSN:1673-2006
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