The Construction and Optimization of the Mobile Commerce Course System Based on Industry-University Cooperation
The rapid development of mobile Internet and mobile terminals has promoted the development of mobile commerce,and mobile commerce has become an important part affecting people's work,life and learning.Therefore,application-oriented colleges and universities pay more and more attention to the teaching of Mobile Commerce course.This paper analyzes the current research status of Mobile Commerce course teaching,and determines that the focus of course optimization lies in the design of teaching content based on industry-university cooperation.In combi-nation with the problems existing in the teaching process,such as difficult selection of teaching materials,single teaching method,insufficient student participation,failure of assessment method to reflect students'daily perform-ance,insufficient contact with enterprises and so on,In view of the above situation,the teaching design of Mobile Commerce course based on industry-university cooperation is carried out in detail,and the implementation processes of classroom teaching,course assessment and dual tutorial teaching are formulated.Finally,the teaching effect evalu-ation after the curriculum reform is tested.
Mobile CommerceMobile InternetMobile terminalCurriculum constructionIndustry-university coop-eration