现代陶瓷文创产品设计及影响研究
Research on the Design and Influence of Modern Ceramic Creative Products
王志昊1
作者信息
摘要
在文化自信和文化强国的背景下,我国文化创意产业快速发展,催生具有特色元素文创产品的设计需求,现代陶瓷文创产品应运而生.传统文化是前辈先者的结晶智慧,蕴含着巨量的人文思想,是现代陶瓷文创产品设计源源不竭的珍贵宝藏.本文对现代陶瓷文创产品设计及影响问题展开研究,提出现代陶瓷文创产品应遵循具有文化元素、审美表达和品牌价值的设计理念,采取"视觉形象-抽象外化-意境传达"递进式的设计表现方式,以实现对传统文化的传承与创新目的,促进陶瓷产业升级和品牌价值塑造的影响.
Abstract
Under the background of cultural confidence and cultural power,China's cultural and creative industry has developed rapidly,giving rise to the design demand for cultural and creative products with distinctive elements.Modern ceramic cultural and creative products have emerged as the times require.Traditional culture is the crystallization wisdom of its predecessors,containing a vast amount of humanistic ideas,and is an inexhaustible precious treasure in the design of modern ceramic cultural and creative products.This article conducts research on the design and impact of modern ceramic cultural and creative products,and proposes that modern ceramic cultural and creative products should follow the design concept of cultural elements,aesthetic expression,and brand value,adopting a progressive design expression method of"visual image abstract externalization artistic conception communication"to achieve the inheritance and innovation of traditional culture,promote the upgrading of the ceramic industry,and shape the influence of brand value.
关键词
现代陶瓷文创产品/文创产品设计/陶瓷产品Key words
Modern ceramic cultural and creative products/Cultural and creative product design/Ceramic products引用本文复制引用
出版年
2024
NETL
NSTL
万方数据