The market of white goods transportation is becoming increasingly important for railways with the development of the economy and society.Taking the Inner Mongolia region as an example,this paper analyzes the status quo of white goods market and transportation and makes a comparison of the characteristics of white goods by road transportation.In response to the challenges in meeting the logistics needs of the white goods market in current railway transportation services,and considering the demand of trans-forming railway towards modern logistics system,this proposes the strategy to meet the needs of the white goods market from the aspects of optimizing railway logistics park planning and function,enhancing logistics service capabilities,enriching logistics product supply,connecting with the freight market,and implementing a flexible freight rate system,in order to better play the backbone role of railway in modern logistics system.
关键词
货运/白货/铁路/现代物流/市场营销/物流产品/多式联运/内蒙古地区
Key words
freight transportation/white goods/railway/modern logistics/marketing/logistics product/multimodal transportation/Inner Mongolia region
维普
万方数据