Totemization of Urban Landscape under the Context of Consumerism
The design and construction of urban landscapes have always been important issues in urban research.Today,when the achievements and problems of urban construction highly concentrated,research on the issues is even more important,to which great attention should be paid.In the context of consumerism,both explicit urban landscapes,such as buildings and streets,and implicit urban ones,such as labels and city-cards,show a trend of"totemization".As a cultural practice,urban landscape constructs an anachronistic illusion with surreal historical elements,and activates a mechanism of meaning production,completing the reset of historical illusions.This article,taking globalization as the background and the era of consumerism as the analytical context,aims to research the cultural symptoms of"totemization"in urban landscapes,and analyzes the meaning production mechanism in the process of urban landscape construction and communication.It also discusses the function and effectiveness of visual cultural practices in constructing urban image.