"岗课赛证"融通背景下高职院校教学改革探析——以"直播电商运营实务"课程为例
Analysis on Teaching Reform in Higher Vocational colleges under the Background of the Integration of"Post-Course-Competition-Certificate"——A Case Study of the"Live-streaming E-commerce Operations"Course
王万梅1
作者信息
- 1. 芜湖职业技术学院 校企合作处,安徽 芜湖 241003
- 折叠
摘要
以"直播电商运营实务"课程教学项目为例,从教学设计、教学特色与创新、教学实施与效果、教学反思四个维度开展课堂教学实践与分析,基于直播电商运营的真实工作过程构建以技能培训为核心的"岗课赛证+工学结合"一体化教学模式,浸润"一线二融三式"思政元素,提出人才培养方案的具体改革措施,探索可实现价值引领、知识传授、能力培养和全面发展为一体的教学实践路径.
Abstract
Taking the teaching project of the live-streaming e-commerce operations course as an example,this paper carries out classroom teaching practice and analysis from four dimensions:teaching design,teaching characteristics and innovation,teaching implementation and effects,and teaching reflection.Based on the real work process of live-streaming e-commerce operations,a skills training-centered integrated teaching model of"Post-Course-Competition-Certificate + Work-Study Combination"is constructed,infused with ideological and political elements of"One Mainline,Two Integrations,Three Modes."Specific reform measures for talent training programs are proposed to explore a teaching practice path that integrates value guidance,knowledge imparting,ability cultivation,and comprehensive development.
关键词
岗课赛证/工学结合/直播电商运营实务/教学实践Key words
Post Course Competition Certificate/Work-Study Combination/Live-streaming E-commerce/Teaching Practice引用本文复制引用
基金项目
安徽省职业与成人教育学会重点项目(Azcj2022058)
校级教育教学改革重点研究项目(2022jyzd02)
出版年
2024