首页|"岗课赛证"融通背景下高职院校教学改革探析——以"直播电商运营实务"课程为例

"岗课赛证"融通背景下高职院校教学改革探析——以"直播电商运营实务"课程为例

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以"直播电商运营实务"课程教学项目为例,从教学设计、教学特色与创新、教学实施与效果、教学反思四个维度开展课堂教学实践与分析,基于直播电商运营的真实工作过程构建以技能培训为核心的"岗课赛证+工学结合"一体化教学模式,浸润"一线二融三式"思政元素,提出人才培养方案的具体改革措施,探索可实现价值引领、知识传授、能力培养和全面发展为一体的教学实践路径.
Analysis on Teaching Reform in Higher Vocational colleges under the Background of the Integration of"Post-Course-Competition-Certificate"——A Case Study of the"Live-streaming E-commerce Operations"Course
Taking the teaching project of the live-streaming e-commerce operations course as an example,this paper carries out classroom teaching practice and analysis from four dimensions:teaching design,teaching characteristics and innovation,teaching implementation and effects,and teaching reflection.Based on the real work process of live-streaming e-commerce operations,a skills training-centered integrated teaching model of"Post-Course-Competition-Certificate + Work-Study Combination"is constructed,infused with ideological and political elements of"One Mainline,Two Integrations,Three Modes."Specific reform measures for talent training programs are proposed to explore a teaching practice path that integrates value guidance,knowledge imparting,ability cultivation,and comprehensive development.

Post Course Competition CertificateWork-Study CombinationLive-streaming E-commerceTeaching Practice

王万梅

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芜湖职业技术学院 校企合作处,安徽 芜湖 241003

岗课赛证 工学结合 直播电商运营实务 教学实践

安徽省职业与成人教育学会重点项目校级教育教学改革重点研究项目

Azcj20220582022jyzd02

2024

天津中德应用技术大学学报
天津市职工现代企业管理学院,天津企业管理培训中心,天津市经理学院

天津中德应用技术大学学报

影响因子:0.18
ISSN:1009-3877
年,卷(期):2024.(2)
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