The Mechanism and Role of E-commerce in Promoting the Transformation and Upgrading of Agricultural Industry Clusters
Transformation refers to the adjustment of industrial structure and the redistribution of production factors.Under the influence of e-commerce,many traditional enterprises in the agricultural industry of Dangshan pear in Anhui Province have successfully transformed into e-commerce enterprises and developed towards specialization,scaling,and branding.E-commerce can introduce new elements such as new demand markets,new competitive environment,new supply networks,and new service systems into traditional agricultural industry clusters,and can also promote the improvement of resource utilization,the enhancement of local entrepreneurial talents and the adjustment of government support for industries,ultimately achieving product upgrading,process upgrading and function upgrading of agricultural industry clusters.
E-commerceAgricultural Industry ClustersTransformationUpgrading
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