天津中德应用技术大学学报2024,Issue(3) :36-43.

电子商务促进农业产业集群转型升级的机理与作用

The Mechanism and Role of E-commerce in Promoting the Transformation and Upgrading of Agricultural Industry Clusters

朱茜 崔晓芳 徐琴
天津中德应用技术大学学报2024,Issue(3) :36-43.

电子商务促进农业产业集群转型升级的机理与作用

The Mechanism and Role of E-commerce in Promoting the Transformation and Upgrading of Agricultural Industry Clusters

朱茜 1崔晓芳 2徐琴3
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作者信息

  • 1. 徽商职业学院,合肥 231201
  • 2. 山西农业大学,山西晋中 030801
  • 3. 芜湖职业技术学院,安徽芜湖 241003
  • 折叠

摘要

转型是产业结构调整,生产要素进行再分配,在互联网影响下,安徽砀山酥梨农业产业中不少传统企业成功转型成为电商企业,并进行了专业化、规模化、品牌化的发展.电商可以将新的需求市场、新的竞争环境、新的供应网络、新的服务体系等要素加入到传统农业产业集群中,实现农业产业集群的产品升级、流程升级、功能升级.

Abstract

Transformation refers to the adjustment of industrial structure and the redistribution of production factors.Under the influence of e-commerce,many traditional enterprises in the agricultural industry of Dangshan pear in Anhui Province have successfully transformed into e-commerce enterprises and developed towards specialization,scaling,and branding.E-commerce can introduce new elements such as new demand markets,new competitive environment,new supply networks,and new service systems into traditional agricultural industry clusters,and can also promote the improvement of resource utilization,the enhancement of local entrepreneurial talents and the adjustment of government support for industries,ultimately achieving product upgrading,process upgrading and function upgrading of agricultural industry clusters.

关键词

电子商务/农业产业集群/转型/升级

Key words

E-commerce/Agricultural Industry Clusters/Transformation/Upgrading

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基金项目

安徽高校人文社会科学研究项目(SK2021A1137)

安徽高校人文社会科学研究项目(SK2021A0922)

出版年

2024
天津中德应用技术大学学报
天津市职工现代企业管理学院,天津企业管理培训中心,天津市经理学院

天津中德应用技术大学学报

影响因子:0.18
ISSN:1009-3877
参考文献量6
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