With the vigorous development of online social media,the majority of users could enjoy the convenience,but they unconsciously become free digital laborers at the same time.On the short-video platforms,the satisfaction of users'personal emotions,the acquisition of personal social capital,and the deliberate guidance of the platforms are the main behavior-al motivations.However,the alienation of users'labor products,production processes,and their own nature is significant,and the interpersonal relationships within the platform also tend to be alienated,which means that digital capital has carried out covert discipline on the human life process.In response to this problem,the article proposes measures such as strengthening platform management,improving users'media literacy,and strengthening government guidance to resolve digital labor alienation and promote the healthy development of short-video platforms.
short videodigital laboralienated laborunpaid work
万方数据
维普
