Analysis of Communication Strategies of Oral History Image for Public Libraries from the Perspective of Users Thinking
The article analyzes the current situation of the communication of oral history images in 10 public libraries in China,and points out that there are problems such as limited audience scope,difficulty in high-quality artistic processing,lack of user centeredness,shortage of talent and funding,and lack of professional training in the communication of oral history images in public libraries.Based on this,the article proposes strategies from the user thinking perspective of oral history images communication in public libraries:construct people-centered communication consensus,establish"central kitchen"content production and communi-cation model,construct full media and multi matrix communication layout,creat proactive communication atmosphere users,pay attention to talent cultivation,seek for extensive social cooperation.
Public libraryOral historyOral history imageUsers thinkingCommunication
万方数据
维普
