泰山学院学报2024,Vol.46Issue(3) :138-144.

数智化背景下高校电子商务专业群线上精品课程评价及改革措施

Evaluation and reform measures of online high-quality courses in the e-commerce major group of universities under the background of digitalization

江舟 陈哲
泰山学院学报2024,Vol.46Issue(3) :138-144.

数智化背景下高校电子商务专业群线上精品课程评价及改革措施

Evaluation and reform measures of online high-quality courses in the e-commerce major group of universities under the background of digitalization

江舟 1陈哲2
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作者信息

  • 1. 上海科学技术职业学院国际教育学院,上海 201800
  • 2. 遵义师范学院旅游学院,贵州遵义 563000
  • 折叠

摘要

利用灰色关联度分析学生对课程满意度,结果表明,学生对于电子商务群专业线上精品课程的课程满意度与课后知识解答、教学方法多样、课后作业多样、信息化手段、课前预习资料多样性的相关性较高,关联系数分别为0.801、0.773、0.771、0.768、0.757.为增强课程吸引力,提高学生对课程满意度,建议利用人工智能、知识图谱、大数据分析等数智化手段进行个性化教学,实现线上精品课程内容可视化;建立行业资源库,实时调整教学内容,完善线上精品课程内容;积极服务电子商务产业,推动高等教育课程体系改革.

Abstract

The grey correlation analysis was used to analyze the correlation between students'satisfaction with the courses.The results shows that students'satisfaction with the online quality courses of the e-commerce major group was highly correlated with post-course knowledge answering,diverse teaching methods,diverse post-course assignments,informatization means,and diverse pre-course preview materials,with correlation coefficients of 0.801,0.773,0.771,0.768,and 0.757 respectively.It is recommended to use artificial in-telligence,knowledge graph,big data analysis,and other intelligent means for personalized teaching to a-chieve the visualization of online quality course content.Meanwhile,it is necessary to establish the industry resource database,adjust the teaching content in real time,improve the online high-quality course content,and actively serve the e-commerce industry.Through the above measures we can promote the reform of high-er education curriculum system.

关键词

线上精品课程/电子商务专业群/教学改革/数智化

Key words

Online Quality Course/E-Commerce Major Group/Teaching Reform/Digitalization

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基金项目

中国职业技术教育学会一般课题(1710719)

上海科学技术职业学院重点课题建设项目()

出版年

2024
泰山学院学报
泰山学院

泰山学院学报

影响因子:0.171
ISSN:1672-2590
参考文献量13
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