Affective Discourse and Rhetorical Construction in Technology News:A Case Study of Manned Spaceflight Coverage
This paper takes manned spaceflight technology news as a case study to explore the characteristics,rhetorical construction,and impacts of affective discourse in technology news.It integrates theories from constitutive rhetoric and affective discourse studies,employing a research method that combines corpus-assisted discourse analysis with rhetorical analysis.The findings reveal that discourse with positive emotional meaning predominates,with positive affective construction playing a dominant role.The reports serve the rhetorical function of constructing a news ideology with Chinese characteristics and shaping a positive national identity.This constructed positive national identity is reflected to some extent in international media,where the focus and emotional attitude are more positive than negative,resulting in a significant degree of recognition of the positive national identity.
manned spaceflight technology newsaffective discourserhetorical constructionpositive national identity