首页|评价理论视角下陕西媒介形象研究——基于《中国日报》的报道

评价理论视角下陕西媒介形象研究——基于《中国日报》的报道

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地域形象是一个地区综合实力的重要组成部分,了解陕西地域形象的发展和现状对于陕西在国内乃至国际社会的定位有着重要意义。该研究从评价理论视角考察《中国日报》2001年5月1日到2022年3月16日有关陕西的新闻报道,通过对语料的报道主题、话语建构及情感态度进行分析,借助高频词、词丛、检索行等语料库路径,对文本进行定性、定量分析,探究媒体中的陕西外宣形象。研究发现:《中国日报》20年来对于陕西的报道包括政治、经济、文化、生态、社会民生、医疗等方面,报道内容很全面,且正面报道远多于负面报道,但是报道主要集中在陕西整体和省会城市西安,关于地级市的报道偏少。
A Study of Shaanxi Media Image Based on Self-Constructed Corpus—Based on Reports from China Daily
Regional image is an important part of a region's comprehensive strength,and understanding Shaanxi's regional image is of great significance to Shaanxi's position in the domestic and international community.News reports not only transmit information of the occurrence and progress of events in time,but more often also have the role of leading public opinions,guiding readers to ac-cept the views and attitudes conveyed by news reports.This study examines China Daily's news reports about Shaanxi from May 1,2001 to March 16,2022 from the perspective of evaluation theory,and explores the image of Shaanxi's foreign propaganda in the me-dia through the analysis of the corpus in terms of the theme of the reports,discourse construction,and affective attitudes and the qualitative and quantitative analysis of the text by means of the corpus paths of high-frequency words,clusters,and collocation.The study finds that China Daily's reports of Shaanxi over the past 20 years include politics,economy,culture,ecology,society and liveli-hood,and health care,etc.The reports are very comprehensive,and there are far more positive reports than negative ones.However,the reports mainly focus on Shaanxi as a whole and the capital city of Xi'an,with little coverage of prefecture-level municipality.

News reportsAffective attitudeCorpusShaanxi imageChina DailyDiscourse analysis

黄勇、魏亚丽、王丹萍

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西安理工大学 人文与外国语学院,陕西西安 710054

新闻报道 情感态度 语料库 陕西形象 《中国日报》 话语分析

陕西省社会科学基金

2019M024

2024

文化创新比较研究

文化创新比较研究

ISSN:
年,卷(期):2024.8(8)
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