In recent years,with the continuous development of the new"four modernizations"trend in automobiles,it has had a brand new impact on automobile consumption behavior.These trends not only guide the direction of technological development,but also fundamentally change consumer purchasing preferences and behaviors.The article delves into how the four major trends of electrification,intelligence,networking,and sharing together shape the modern automotive market.Through a comprehensive analysis of these trends,it explores how they change consumer expectations of automotive performance,functionality,and usage patterns,and have an impact on consumer purchasing decisions.This guides car manufacturers to make adjustments that align with trend changes in product manufacturing,marketing strategies,and customer service.