Cross-border E-commerce and Logistics Collaborative Evaluation and Improvement Countermeasures in Yunnan Province
In recent years,with the rapid development of cross-border e-commerce in Yunnan Province,the development of cross-border logistics in Yunnan Province has also accelerated,but the development scale,infrastructure and service quality of the two are not coordinated.Based on the basic status quo of cross-border e-commerce and cross-border logistics in Yunnan Province,this paper builds a composite system order degree model to calculate and analyze the degree of collaboration between the two.It is found that the composite system of cross-border e-commerce and logistics in Yunnan Province shows an overall upward trend,but the volatility is large.There are a series of problems in the composite system of cross-border e-commerce in terms of industrial development,cross-border lo-gistics services and supporting industrial development.On this basis,this paper puts forward countermeasures and suggestions such as strengthening the construction of data platform,culti-vating market players and exploring new logistics service mod-els,so as to promote the coordinated development of cross-bor-der e-commerce and logistics in Yunnan Province.