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云南省跨境电商与物流协同评价及提升对策

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近年来,随着云南省跨境电商飞速发展,云南省跨境物流的发展也随之不断加快,但二者发展规模、基础设施及服务质量等多方面发展不协调.文章通过云南省跨境电商与跨境物流的基本现状,构建复合系统有序度模型来计算并分析二者协同度,发现云南省跨境电商与物流复合系统整体呈现上升趋势,但波动幅度较大,跨境电商复合系统在产业发展、跨境物流服务及支撑产业发展等方面存在系列问题,在此基础上本文提出了加强搭建协同数据平台、培育市场主体、探索物流服务新模式等对策建议,以期促进云南省跨境电商与物流的协同发展.
Cross-border E-commerce and Logistics Collaborative Evaluation and Improvement Countermeasures in Yunnan Province
In recent years,with the rapid development of cross-border e-commerce in Yunnan Province,the development of cross-border logistics in Yunnan Province has also accelerated,but the development scale,infrastructure and service quality of the two are not coordinated.Based on the basic status quo of cross-border e-commerce and cross-border logistics in Yunnan Province,this paper builds a composite system order degree model to calculate and analyze the degree of collaboration between the two.It is found that the composite system of cross-border e-commerce and logistics in Yunnan Province shows an overall upward trend,but the volatility is large.There are a series of problems in the composite system of cross-border e-commerce in terms of industrial development,cross-border lo-gistics services and supporting industrial development.On this basis,this paper puts forward countermeasures and suggestions such as strengthening the construction of data platform,culti-vating market players and exploring new logistics service mod-els,so as to promote the coordinated development of cross-bor-der e-commerce and logistics in Yunnan Province.

Yunnan Provincecross-border e-commercecross-border logisticscooperation degree

杨晓、严圆、刘秀秀、何艳香

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滇西应用技术大学数字商务与管理学院,云南大理 671006

云南省 跨境电商 跨境物流 协同度

2025

物流科技
全国物流科技情报信息中心 中国仓储协会

物流科技

影响因子:0.489
ISSN:1002-3100
年,卷(期):2025.48(1)