Alienation of College Students'Spiritual Consumption:Representation,Cause and Resolution
Spiritual consumption is an activity in which consumers take the initiative to absorb ideas,consciousness and other spiritual elements in spiritual products and spiritual services in order to improve their own spiritual quality and spiritual realm.Spiritual consumption alienation is the extension of consumption alienation into the spiritual do-main and a novel form of manifestation of consumption alienation.As the most active force in the spiritual consump-tion market,the spiritual consumption behavior of college students is characterized by materialization,pan-enter-tainment and symbolization.The primary causes of the alienation of college students'spiritual consumption can be attributed to the interplay of diversified social trends,the driving force of capitalistic profit-seeking logic,the allure of mass media and the prevalence of individual spiritual crises.It is reasonable to take comprehensive measures from the three aspects of leading the high-quality development of spiritual production,establishing a scientific and healthy concept of spiritual consumption,and giving full play to the function of ideological and political education so as to restore the alienated spiritual consumption to a healthy state.
college studentsspiritual consumptionconsumption alienation
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