首页|智能制造背景下制造企业商业模式创新机制研究——以青岛酷特智能股份有限公司为例

智能制造背景下制造企业商业模式创新机制研究——以青岛酷特智能股份有限公司为例

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智能制造既是我国经济发展的重要动力,也是全球制造业的发展方向.以酷特智能为例,分析制造企业智能制造背景下商业模式创新机制.通过对酷特智能发展历程的梳理,从价值主张、价值创造机制以及价值获取机制三方面总结案例企业商业模式创新过程,以期对制造企业商业模式创新理论与实践发展有所助益.
Research on Business Model Innovation Mechanism of Manufacturing Enterprises under the Background of Intelligent Manufacturing—A Case Study of Kutesmart
Intelligent manufacturing is not only an important driving force of China's economic development,but also the development direction of the global manufacturing industry.Taking Kutesmart as an example,this paper analyzes the business model innovation mechanism of manufacturing enterprises under the background of intelligent manufacturing.By combing the development process of Kutesmart,this paper summarizes the business model innovation process of case enterprises from three aspects:value proposition,value creation mechanism and value acquisition mechanism,in order to be helpful to the development of business model innovation theory and practice of manufacturing enterprises.

business model innovationintelligent manufacturingKutesmart

陈雪

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马鞍山学院经济与管理学院,安徽 马鞍山 243100

商业模式创新 智能制造 酷特智能

2024

现代工业经济和信息化

现代工业经济和信息化

影响因子:0.485
ISSN:
年,卷(期):2024.14(4)
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