Study on the Economic Development of China's Baijiu Industry——Taking Shanxi Fenjiu as an Example
Shanxi Fenjiu has been developing at a high speed in recent years,and the development speed is leading in the whole country.By studying the asset value assessment of the Fenjiu brand,exploring the development path of the Fenjiu brand industry,exploring the asset value of Fenjiu from the corporate culture,and arriving at the optimisation proposal for the development of Fenjiu,we can push forward the sustainability of the Fenjiu,and then promote the economic development of the whole liquor industry.