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新媒体环境下短视频创作研究

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随着新媒体的迅猛发展与广泛普及,短视频逐渐成为人们进行信息交流与互动的主要载体。短视频承载着丰富的内容和大量的信息,取代单纯的文字传播成为当下信息传播的主要途径。文章从短视频创作的角度,介绍智能数字新媒体下短视频的特点,分析短视频发展过快导致的问题,并从短视频优化的视角提出相应的解决措施,以期促进短视频行业的良性发展。
Research on Short Video Creation in the New Media Environment
With the rapid development and widespread popularity of new media,short videos have gradually become the main carrier for people to communicate and interact with information.Short videos carry rich content and a large amount of information,replacing simple text dissemination as the main way of information dissemination today.This paper introduces the characteristics of short videos under intelligent digital new media from the perspective of short video creation,analyzes the problems caused by the rapid development of short videos,and proposes corresponding solutions from the perspective of short video optimization,in order to promote the healthy development of the short video industry.

new media environmentshort video creationcommunication

孟祥根、杨冬梅、张进

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山东华宇工学院,山东 德州 253034

新媒体环境 短视频创作 传播

山东华宇工学院2022年度大学生创新训练重点项目

XZ202213857031

2024

现代信息科技
广东省电子学会

现代信息科技

ISSN:2096-4706
年,卷(期):2024.8(1)
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