Design and Production of Product Promotion Animation Based on Cinema 4D
The product publicity animation can transmit information through a vivid and intuitive way to enhance the brand image,which is an indispensable and powerful tool in marketing management.Cinema 4D is a powerful animation production software,and its unique motion graphics and dynamics simulation function is distinguished from Maya,3Dmax and other traditional old animation production software in the field of 3D animation production.It can quickly produce animation effect,improve work efficiency.This paper aims to discuss methods and techniques of applying Cinema 4D to produce product promotion animation.Through the analysis of the production case of"Smart Shoe Bag",it focuses on the technical key points and the design process of"Smart Shoe Bag"animation production in the pre-production,mid-production and post-production.