现代信息科技2024,Vol.8Issue(4) :101-105.DOI:10.19850/j.cnki.2096-4706.2024.04.021

基于集成算法的在线购物平台消费者评价情感分析与研究

Sentiment Analysis and Research on Consumer Evaluation of Online Shopping Platform Based on Integrated Algorithm

袁钰喜 陈义安 刘晓慧
现代信息科技2024,Vol.8Issue(4) :101-105.DOI:10.19850/j.cnki.2096-4706.2024.04.021

基于集成算法的在线购物平台消费者评价情感分析与研究

Sentiment Analysis and Research on Consumer Evaluation of Online Shopping Platform Based on Integrated Algorithm

袁钰喜 1陈义安 2刘晓慧1
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作者信息

  • 1. 重庆工商大学 数学与统计学院,重庆 400067
  • 2. 重庆工商大学 数学与统计学院,重庆 400067;经济社会应用统计重庆市重点实验室,重庆 400067
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摘要

文章对在线购物平台的消费者评价数据进行了情感分析和分类.通过使用Python实现自动化浏览器驱动和反爬虫技术,成功采集了某东购物平台的消费者评价信息.文章提出了一种改进的集成算法,将LSTM、BiGRU、BiLSTM作为分类器,分别采用Voting和Bagging方法进行集成.结果表明,与传统的贝叶斯和逻辑回归相比,LSTM+Bagging集成算法在准确率方面分别提高了 5.9%和 6%,而与LSTM+Voting集成算法相比,准确率提高了 0.5 个百分点.另外,LSTM+Bagging模型在稳定性和鲁棒性方面表现优于LSTM+Voting算法.

Abstract

This paper performs sentiment analysis and classification on consumer evaluation data from online shopping platforms.By using Python to realize automatic browser driving and anti-crawler technology,it successfully collects consumer evaluation information of a certain shopping platform.This paper proposes an improved integration algorithm,which uses LSTM,BiGRU and BiLSTM as classifiers,and uses Voting and Bagging methods for integration respectively.The results show that compared with the traditional Bayesian and logistic regression,the LSTM+Bagging integration algorithm improves the accuracy by 5.9%and 6%,respectively,and compared with the LSTM+Voting integration algorithm,the accuracy increases by 0.5 percentage points.In addition,the LSTM+Bagging model outperforms the LSTM+Voting algorithm in terms of stability and robustness.

关键词

LSTM模型/Voting/Bagging/电商购物

Key words

LSTM model/Voting/Bagging/E-Commerce shopping

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出版年

2024
现代信息科技
广东省电子学会

现代信息科技

ISSN:2096-4706
参考文献量4
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