Impact of Establishment of the Comprehensive Tourism Demonstration Area on the High-Quality Development of Tourism:Based on Fuzzy Sets Qualitative Comparative Analysis
Taking 27 central cities in Yangtze River Delta as objects,integrating five elements,including supply system,public service,environmental quality,brand marketing and the establishment status of national comprehensive tourism demonstration area,the fuzzy set qualitative comparative analysis method was used to explore the impact of the establishment of comprehensive tourism demonstration area on the high-quality development of tourism.The study found that a single factor does not constitute the necessary conditions for high-quality development and non-high-quality development of tourism;there are three kinds of antecedent configurations that lead to the high-quality development of tourism,namely,resource-service double advantages,supply-marketing synergy and environment-strategic leadership;there are four kinds of antecedents that lead to the non-high-quality development of tourism,among which the lack of high-quality supply system is the core problem that affects the realization of high-quality development goals of tourism.The findings of the study provide theoretical guidance and practical suggestions for cities with different development conditions to improve the level of high-quality development level of tourism.
comprehensive tourism demonstration areadevelopment of tourismfuzzy set qualitative comparative analysis
国家科技期刊平台
NSTL
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