Immersive experience products integrating advanced digital technology and cultural creative designs are booming in China,especially in the field of cultural tourism entertainment.Immersive experience enables travelers to perceive the culture,art and natural landscape of the tourist destinations from multiple angles and in an all-round way in the deep experience and communication and interaction.In immersive cultural tourism entertainment,the creation of modern immersion and the construction of a new relationship between audience and performers echo the"object-I"relationship in traditional aesthetics.Based on this theoretical vision,this paper argues that the object of immersive cultural tourism entertainment attracts the subject's sense through audio-visual creation,connects emotional mingling through situational narrative,and leads the thinking identity through cultural inculcation,and that the three immersive dimensions of"senses-emotion-thinking"map the relationship of"quietly viewing-perception-roaming".The perspective of Chinese traditional aesthetics on cultural tourism entertainment has important practical revelation significance for the aesthetic pursuit and integration innovation of cultural tourism entertainment in the future,and the relevant real-life industries will continue to provide creative interpretations of Chinese traditional aesthetic thought under the discourse system of the new era.
关键词
文旅演艺/沉浸式体验/物我关系/沉浸感/观演关系
Key words
cultural tourism entertainment/immersion experience/object-I relationship/immersion/the relationship between audience and performers
维普
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