The Clean and Dirty Metaphor of Reputation Concepts in Chinese Culture
In order to verify whether there is a metaphorical connection between the concept of reputation and the concept of cleanliness under the influence of Chinese culture,the Stroop graph word interference test and IAT implicit association test were used to verify each other and collect behavioral data from 53 college students.The results showed that:(1)There is a mapping from the origin domain of the concepts of cleanliness to the target domain of the concept of reputation;(2)There is a metaphorical connection between the concept of reputation and the concept of cleanliness with"cleanliness reputation"and"dirtiness non-reputation".The conclusion reveals that the concept of reputation in Chinese cultural context has a clean and dirty metaphor,which has theoretical value and practical significance for understanding the sense of reputation and its impact on individual psychology.
万方数据
维普
