The study first determined the media role of tourists between experience economy and tourism activities,with tourists'travel,sightseeing,accommodation,catering,shopping and entertainment as the standard layer,preliminary formulated the pre-evaluation system indicators.At the same time,the typical tourism villages in Inner Mongolia were selected for field investigation and sampling,and relevant data on planning and construction were collected to improve and correct the proposed index items.Then use hier-archical analysis and entropy method to test the rationality and weight of the pre-evaluation system.Thus,constructing a relatively scientific,objective and operable pre-evaluation index system.A communication bridge is built between the experience economy and the tourism rural planning and construction,which is easy for repeat correction and guidance of construction ideas.
关键词
体验经济/乡村旅游/评价体系
Key words
experience economy/rural tourism/evaluation system
维普
万方数据