首页|突发公共事件网络舆情风险的现代化协同治理机制:基于"事件—传播"的研究

突发公共事件网络舆情风险的现代化协同治理机制:基于"事件—传播"的研究

扫码查看
随着现代风险社会及深度媒介化时代的到来,突发公共事件网络舆情风险往往由事件与传播双重逻辑耦合引发,常使国家陷入不确定性风险传播的被动响应中,因此需要建立突发公共事件网络舆情风险的现代化协同治理机制.在事件属性层面,应化解社会矛盾冲突、建立常态化社会治理机制,将数字技术作为提高舆情治理能力的基础设施,以社会治理现代化推动舆情风险治理的现代化;在媒介属性方面,要提高新型主流媒体突发公共事件舆论引导力,从舆情风险研判、预警及处置等层面进行全过程的舆情风险防范与治理.从整体性治理视角而言,建立网络舆情纵横协同应对,国家与社会、社会治理与传播治理的协同治理机制.通过现代化网络舆情风险协同治理机制的建立以提高国家应对突发公共事件网络舆情风险的韧性,适应中国式现代化国家治理的需要.
Modernized Synergistic Governance Mechanism of Online Public Opinion Risks of Public Emergencies—A study based on"event-communication"model
With the advent of modern risk society and the era of deep mediatization,the risk of network public opinion on public e-mergencies is often triggered by the dual logic coupling of events and communication,forcing the state into a passive response to the dissemination of uncertain risks.Therefore,it is necessary to establish a modern collaborative governance mechanism for the risk of on-line public opinion on sudden public events.At the level of event attributes,it is necessary to resolve social conflicts,establish a nor-malized social governance mechanism,and use digital technology as the infrastructure to improve the capacity of public opinion govern-ance,thereby promoting the modernization of public opinion risk management through the modernization of social governance.In terms of media attributes,it is essential to enhance the power of new mainstream media in guiding public opinion on public emergencies and to conduct a full-process risk prevention and governance of public opinion from the aspects of public opinion risk research and judg-ment,early warning and disposal.From the perspective of holistic governance,it is important to establish a digital collaborative govern-ance mechanism that coordinates vertical and horizontal responses to online public opinion,between the state and society,and between social governance and the communication system.The establishment of a modernized collaborative governance mechanism for online public opinion risks will improve the country's resilience in responding to the risks of online public opinion on sudden events and meet the needs of national governance in Chinese modernization.

public emergenciesguidance of public opinionrisk governancenational resilience

向青平、雷跃捷

展开 >

湘潭大学 文学与新闻学院,湖南 湘潭 411105

湖南大学 新闻传播学院,湖南 长沙 410082

突发公共事件 舆论引导 风险治理 国家韧性

国家社会科学基金重大项目

20&ZD320

2024

湘潭大学学报(哲学社会科学版)
湘潭大学

湘潭大学学报(哲学社会科学版)

CSTPCDCSSCICHSSCD北大核心
影响因子:0.589
ISSN:1001-5981
年,卷(期):2024.48(4)
  • 5